gyBID

Great Yarmouth Business Improvement District (gyBID)

Directly funded by contributions from town centre businesses, Great Yarmouth Business Improvement District (gyBID) delivers a range of initiatives aimed at promoting a safer and more town centre for people to live, work and visit. The delivery of these initiatives is managed by the Great Yarmouth Town Centre Partnership (GYTCP), a not for profit company, which has been managing town centre projects in Great Yarmouth since 1997.

The current 5-year term for the Great Yarmouth Business Improvement District (gyBID) went live in April 2021 following a ballot of 216 town centre businesses which returned a majority result of town centre businesses voting in favour of the BID. This was the third renewal of the BID that was originally launched in 2006.

Since its launch gyBID has focused on two main areas of activity – ‘Safe and Clean’ – delivering a range of business crime reduction initiatives, and ‘Friendly’ – delivering events and marketing to encourage increased footfall into the town centre. These initiatives benefit all businesses in Great Yarmouth town centre that are dependent upon a safe, vibrant and attractive town centre in which to work and do businesses.

The latest BID Business Plan, Annual Reports and more information on the Great Yarmouth Business Improvement District can be found at